Aggreko is the Preferred Energy Solution Provider for the FORMULA 1 CRYPTO.COM MIAMI GRAND
Behind the Scenes with Natalie Clark, Senior Director of Event Operations at South Florida Motorsports
The FORMULA 1 CRYPTO.COM MIAMI GRAND is one of the most complex sporting events in North America, bringing more than 275,000 fans to Miami each year. Behind the scenes, reliable temporary power, cooling, and energy solutions are critical to delivering a seamless experience.
In this interview, Natalie Clark, Senior Director of Event Operations at South Florida Motorsports, shares how Aggreko supports the race with innovative solutions — including battery technology to reduce fuel use and lower the event’s carbon footprint.
What makes the Formula 1 Miami Grand Prix such a unique event?
“Our race spans three days. We have 275,000 fans, and we plan all year for this event, ensuring that we have the ultimate fan experience. This is the largest event that we host on our site. Not only is it the largest, but we have to rely on the majority of temporary power on our site", says Natalie Clark, Senior Director of Event Operations at South Florida Motorsports.
Who provides the energy solutions to keep the event running?
Natalie Clark, Senior Director of Event Operations at South Florida Motorsports expresses, “Aggreko is our preferred temporary energy solutions partner. We rely on them to provide our temporary power and cooling solutions. At South Florida Motorsports, we have the highest expectations not only for our fans, but for our clients and vendors. What sets Aggreko apart is they deliver on our high expectations every year. Knowing Aggreko does this around the world, providing temporary power, we trust Aggreko to be on our site. Last year they were here for the first year providing power for our entire site, so we are excited to have them back again this year.”
What new solutions were introduced for the 2025 race?
Natalie Clark, Senior Director of Event Operations at South Florida Motorsports explains, “Aggreko is providing a new service for us this year. We have batteries on our site for the first time ever. What this does is it reduces our fuel consumption as well as reduces our carbon footprint.”
What areas of the event are powered by Aggreko?
“Aggreko is powering all of our back of house and front of house services, as well as 25 hospitality products. The impact that Aggreko has made is to ensure that we have redundant power and no failures on our site. It is super important to deliver a fan experience that has continuous power for three days straight.” Answered Natalie Clark, Senior Director of Events Operations at South Florida Motorsports.
Looking ahead, what are you most excited about?
Natalie Clark, Senior Director of Event Operations at South Florida Motorsports mentioned with excitement, “I am looking forward to working with Aggreko again to build on the foundation from last year. They provided great service and reliable power for our site, and I'm excited to see how we can transform this campus for year two.”
At the heart of the Formula 1 Crypto.com Miami Grand Prix is a commitment to delivering the ultimate fan and customer experience. By providing reliable power, cooling, and innovative battery solutions, Aggreko ensures that South Florida Motorsports can meet the highest expectations without interruption. It’s this dedication to customer satisfaction that drives every decision and every solution. Watch the video below to see how it all comes together on race day and hear more from Natalie Clark about the partnership behind the performance.